Brand Stories of 2 website E-commerce

This post is about the story of 2 e-commerce websites similar to my website project, moreover, the post will be adding information on how the brand was created, the year of creation, as well as purpose.

(Google.com, 2022)

According to the website, OFFSPRING was launched in 1996 to serve that generation who were lovers of sneakers in more personalized stores. Twenty-25 years later, OFFSPRING is still working towards sneaker culture at its headquarters in Selfridges HQ and involving community centres. 

To promote the sneaker culture to its community, Offspring works to guarantee an authentic link between its community and the main brands. In addition, the store always seeks to update the way products are collected, such as sneaker raffles and vibrant conversation on the @OFFSPRINGHQ Instagram channel. OFFSPRING seeks to ensure that the OFFSPRING community is aware of its projects and contributes to improving the brand (.offspring, 2022)

(Google.com, 2022)

Currently, this website has its physical store in the North Quarter of Manchester and in the Italian centre of Glasgow. The store is owned by the brothers, Sam, and Ben, founded in August 2019, but the project started in 2014 when Sam lived in America. The appreciation of sneakers in the US gave the brothers the idea of buying, selling, and creating their sneaker collection. The brothers are sneaker lovers and collectors, who have been working to bring their product to all sneaker fans in the UK. However, the store acquires its products in reliable markets with a 100% guarantee of quality and authenticity, allowing the creation of a stock with the rarest and most exclusive sneakers (KershKicks, 2022).

References:

KershKicks, 2022. About Us. [online] KershKicks. Available at: <https://www.kershkicks.co.uk/pages/about-us> [Accessed 28 August 2022].

https://www.offspring.co.uk/view/content/aboutus-info-page, 2022. Oh no!. [online] c. Available at: <https://www.offspring.co.uk/view/content/aboutus-info-page> [Accessed 28 August 2022].